PPC (Pay Per Click) Marketing is a great way to market your products and services in a measurable environment. Never before has a system existed that allows you to measure your advertising spend to your results and optimise it in real time. PPC Marketing also acts as a tool that allows you to test ideas and concepts before investing in SEO or other marketing channels.

SEOTech wants to help you meet your online advertising goals. We employ Google Qualified Individuals who are able to assist you maximise your ROI in a number of ways. We offer in house training to your marketing department, enabling them to take over management of the accounts. We also offer small group courses in Århus and Copenhagen where you can learn from our professionals, who have years of experience in optimising Google Adwords Accounts.

 

We offer Google Adwords Account Management that is tailored to each individual clients needs. Often a client has an established keyword list and is looking to get that cutting edge of reducing CPC and increasing the level of traffic without increasing cost. Other times clients are new entrants, or have such neglected PPC campaigns that we start with keyword research before using this keyword research to develop ROI orientated campaigns.

Our focus with PPC is to create the best possible ROI. Many companies charge as a percentage of Ad Spend for account administration. This unforutnately creates a conflict of interest, as the agency makes more money if you spend more money. Other times we have seen companies charge money for clicks but not tell clients what the keywords are, or charge hugely inflated prices that make a massive margin for the agency and drive ROI down.

We believe in transparency and our preferred system of billing is a punchcard system. The time we use is fully accounted for and explained. The results are measureable and will be sent to you as montly reports. This means if something is not working we will tell you it is not working. Our only interest is in increasing your ROI, and we stand to gain nothing by inflating your costs or adspend.

At SEOTech we teach courses in Adwords to private companies and individuals as well as to small groups.

Group Courses

Our Group Courses are taught in both Århus and Copenhagen on a bi-monthly basis. There are further plans for courses in Sweden and Norway in the future. All of our Adwords courses in English. Our Group Adwords courses give an overview of Adwords so a novice can understand it whilst giving a lot of advanced tips, tactics and techniques for intermediate users and beyond.

Private Courses

Private Courses in Adwords can be taught at your office or our own facility. These courses are customised to your individual needs, whether you are new to adwords, you have an existing campaign you wish to seek further advice on or would like general training in maintaining Google Adwords Accounts. We typically run these as half day or full day courses.